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CiscoSP360: Transforming Service Providers into Experience Providers

Don Nelson

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Top Stories by Don Nelson

I am delighted to announce the formation of the Cisco SP Mobility Community. This community will bring together mobility experts to collaborate and discuss technical and business challenges in the mobility space. If you are not already a member, please check it out…here are some hot topics so far: WiMAX vs. LTE: Which technology will “win” and why? Business models being redefined The new iPhone: Good or Evil? Ask John Chambers Anything (well…almost!)   ... (more)

Introducing Cisco’s Mobile Internet Technology Group

The holiday season is always a time of excitement, anticipation, and good will. Clearly, mobile is at the heart of all three! I just spent $300 on new smartphones for my family and upgraded our plans to 1200+ minutes, 500+ text messages, and tens of mega bytes per month. That does not even include everything I do with my business phone! If this is any indication, the mobile data traffic will far exceed the projections from the Cisco Visual Networking Index in many markets! With this backdrop, the Cisco Mobility team is doubly excited because today, as part of our ongoing efforts ... (more)

Creating Value: Hardware + Application Virtualization

Recently VMWare announced its planned acquisition of the privately held Java tools vendor SpringSource. Perhaps it’s one more indication that applications and workloads will increasingly rely on a virtualized (and eventually a cloud-based) infrastructure. For service providers, this represents yet another area of opportunity for them to create value for their customers. Should we anticipate that the industry-leader in server virtualization will more tightly integrate application deployment and management with the physical and virtual server infrastructure? According to Tony Bae... (more)

From ITU Telecom World 2009 to MPLS Conference 2009

I had quite a few engagements at the ITU Telecom World 2009 Conference held in Geneva last week. One panel I had participated in was the Cloud Computing panel. We had an awesome and engaging discussion! The session was NOT recorded, though a blogger captured some of its essence. Understanding “cloud computing” value-add propositions from the point of
view of a consumer, an enterprise and a service provider was really the heart of our discussions. Sound Familiar? I articulated a sense of the value of cloud computing in an ITU TV interview. ... (more)

Social Media Marketing for Telcos - Part 3

Social CRM on Ulitzer David Meerman Scott explains the New Rules of Marketing and specific actions service providers and companies can take to better connect with their customers. This is the third in a series of videos conducted by Stacy Spognardi of Cisco focused on opening up a discussion about social media within the service provider community (and beyond). David examines the benefits of buyer personas and how companies are using social media marketing. ... (more)